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The Lova range.
Two paths to personalisation. One daily sachet.Two paths to personalisation, plus a focused line of goal-based essentials. Every formula is Austrian-made and delivered as a single daily microgranule sachet.
Compare plans
Premium
Plus
Supplements based on your biology.
- At-home blood testing
- 25-biomarker formula personalisation
- Health questionnaire personalisation
- Precision-dosed daily granulate
- 90- daily sachets
- Lova Profile dashboard + AI guidance
- Wearable integration (Oura, Apple Watch)
- Formula recalibration every 6 months
SEK 2 500
SEK 1 500
/moSave up to 40% with subscriptionQuarterly delivery · 3-month supply
✓ Cancel anytime
Personalised
Core
Your health, personalised to you.
- Health questionnaire personalisation
- Precision-dosed daily granulate
- 90- daily sachets
- Lova Profile dashboard + AI guidance
- Wearable integration (Oura, Apple Watch)
SEK 1 600
SEK 960
/moSave up to 40% with subscriptionQuarterly delivery · 3-month supply
✓ Cancel anytime
Standard
Essentials
An easy way to start with Lova.
- Goal-based blends: Creatine, Collagen, Energy, Longevity, Hormones
- Research-led, clean formulas
- No subscription required
- One-off or subscribe & save
SEK 600
SEK 200
Save up to 67%Per product · one-off or subscribe
✓ One-off purchase available

Premium · Most personalised
Lova Plus
Supplements based on your biology.
The most precise way to nourish your body. A simple at-home blood test analyses 25 biomarkers across vitamins, minerals, metabolic health, cholesterol, thyroid, kidney, and liver function, giving us a complete picture of what's happening inside you.
Your formula is built from your actual blood data. Every six months, you retest. Your results are compared, your formula adjusts, and your sachet is produced again.
What's included
- At-home blood testing
- 25-biomarker formula personalisation
- Health questionnaire personalisation
- Precision-dosed daily granulate
- 90- daily sachets
- Lova Profile dashboard + AI guidance
- Wearable integration (Oura, Apple Watch)
- Formula recalibration every 6 months
Your formula is built from your actual blood data. Every six months, you retest. Your results are compared, your formula adjusts, and your sachet is produced again.
What's included
- At-home blood testing
- 25-biomarker formula personalisation
- Health questionnaire personalisation
- Precision-dosed daily granulate
- 90- daily sachets
- Lova Profile dashboard + AI guidance
- Wearable integration (Oura, Apple Watch)
- Formula recalibration every 6 months
From SEK 1,500/mo · 3-month subscription · Cancel anytime

Personalised
Lova Core
Personalised supplements, made simple.
You fill in a detailed health assessment covering your lifestyle, goals, sleep, energy, diet, and health history. Our algorithm builds a formula from your answers, 17 active ingredients, individually dosed to what your body actually needs.
One daily sachet. Austrian-made. Delivered every three months. Recalibrated every six.
What's included
- Health questionnaire personalisation
- Precision-dosed daily granulate
- 90- daily sachets
- Lova Profile dashboard + AI guidance
- Wearable integration (Oura, Apple Watch)
One daily sachet. Austrian-made. Delivered every three months. Recalibrated every six.
What's included
- Health questionnaire personalisation
- Precision-dosed daily granulate
- 90- daily sachets
- Lova Profile dashboard + AI guidance
- Wearable integration (Oura, Apple Watch)
From SEK 960/mo · 3-month subscription · Cancel anytime

Standalone · Goal-based
Lova Essentials
Single-purpose formulas for sleep, energy, focus and recovery.
No questionnaire required, choose what fits your goal. A great entry into the Lova world, or the perfect complement to your Core or Plus formula.
The real cost
You're probably already spending this much.
Most people serious about their health are buying many different products and still booking a separate blood test to check if any of it is working. Add it up and Lova starts to look very reasonable.
Supplements
Blood test and analysis
Buying supplements separately
SEK 1,558/mo
All included in Lova. Dosed to your results.
Private blood test and analysis
SEK 1,800
Included with Lova Plus.
Buying everything separately: SEK 3,358+
And you still don't know if your doses are right.
Eight bottles. Still guessing.
No feedback loop. No way to know if any of it is working.
Lova costs less.
For less than buying it all separately, you get 23 ingredients dosed to your biology.
The blood test is included.
Test, analysis, review, formula, dashboard. All part of Lova Plus.
Founding member pricing available at launch. Limited first batch.
Compare
Core or Plus.
Every Lova formula
- Austrian-made, ISO 9001 & 22000 certified
- Microgranule sachet, no pills
- Formula recalibrated every 6 months
- Lova Profile dashboard + AI guidance
- Cancel anytime
| Compare | Lova Core | Lova PlusMost personalised |
|---|---|---|
| Personalisation | Questionnaire-based | Blood test + questionnaire |
| Biomarkers tested | 25 | |
| Formula recalibration | Every 6 months | Every 6 months |
| Lova Profile dashboard | ||
| Wearable integration | ||
| AI nutrition guidance | ||
| At-home blood test | ||
| Price | From SEK 960/mo | From SEK 1,500/mo |
Lova Core
- Personalisation
- Questionnaire-based
- Biomarkers tested
- Formula recalibration
- Every 6 months
- Lova Profile dashboard
- Wearable integration
- AI nutrition guidance
- At-home blood test
- Price
- From SEK 960/mo
Lova Plus
Most personalised- Personalisation
- Blood test + questionnaire
- Biomarkers tested
- 25
- Formula recalibration
- Every 6 months
- Lova Profile dashboard
- Wearable integration
- AI nutrition guidance
- At-home blood test
- Price
- From SEK 1,500/mo
FAQ
